2 Biggest Trends That Will Transform SEO the Way We Know it in 2018
You’ve probably heard it more than a few times by now – SEO is an ever-evolving, complex science. Search engines are constantly updating their algorithms and improving their ability to bring relevant search results to users. SEO professionals, on their part, are required to constantly update their SEO knowledge and practices to stay relevant in this fast-changing industry. It’s as
5 Questions You Should Ask Your SEO Agency Before Hiring Them
Hiring the right SEO agency can mean the difference between the success and failure of your business. The right SEO agency can help you create a powerful online presence, which is a key success factor for business success today. But, how will you know whether you are working with the right SEO agency or not. That’s tricky, right? Not so
How important is Google Shopping for Retailers?
Well, this question is probably the most loaded question of 2017. Google was recently slapped a whopping $2.7 billion fine by the European Commission (EC) for what it termed as unfair practices, in reference to Google Shopping Ads. These ads are also known as Product Listing Ads (PLAs). Google has decided to make significant changes to PLAs to make them
3 Proven Tips to Get More Social Media Followers
Having more followers is a matter of pride and a great ego boost. But, that is not why brands work relentlessly to gather more followers. Having more followers means significant practical benefits. These include greater reach across the target audience, superior audience engagement, better conversions, and more importantly, higher profits. Social media is a great platform for brands to reach
4 Reasons Why Infographics Are an Excellent Viral Marketing Tactic
Infographics have been around for a long time. They have been used by companies to put forward research results, explain statistics, and more in the most easily understandable and engaging way. However, in the past few years, they have become a powerful tool for promoting products and services. Most importantly, they are frequently used as a viral marketing tool. But,
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