Search Marketing
Why Long-Tail Keywords Need Your Full Attention Today
Long-tail keywords have been the holy grail of SEO for as long as SEO has existed. Yet, even seasoned SEO professionals cannot resist the lure of the popular keywords at the detriment of neglecting long-tail keywords. But, what makes the long-tail keywords so important anyway? There’s not one, but many reasons that make long-tail keywords perhaps the most important element
These Common Mistakes are Hurting Your Website’s Search Engine Rankings
SEO is complex and an ever-evolving science. It is also a long and arduous process. It takes months, if not years, for businesses to reach their desired position in search engine rankings, even when they get everything right about SEO. If they commit any mistakes in terms of SEO, then it only means more time and energy to reach their
What Makes SEO a Continuous Process?
The internet has been the most democratizing force the world has ever seen. It is not just limited to the sharing of ideas, knowledge, and communication. It has taken even the business world by storm. A well-established business in New York faces a stiff and tough competition from a startup operating out of Hong Kong. Freelancers around the world are
3 SEO Myths That You Should Never Follow
SEO professionals have known for years before the 2016 US Presidential Elections that the problem of fake news on the internet has turned into a menace. It takes less than a day to create a blog and start posting articles with unverified facts. So, it is only natural that many people are doing exactly that. They know that people in
4 SEO Fundamentals That Don’t Change With Google Algorithm Updates
Change is the name of the game when it comes to SEO. However, many people miss out on the fact that there are some fundamentals of SEO do not change with time or search engine algorithm updates. That’s a fact. These fundamentals are what give high brand value websites the much-needed stability in rankings when the algorithm updates roll out.
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