Tag: e-Commerce
How important is Google Shopping for Retailers?
Well, this question is probably the most loaded question of 2017. Google was recently slapped a whopping $2.7 billion fine by the European Commission (EC) for what it termed as unfair practices, in reference to Google Shopping Ads. These ads are also known as Product Listing Ads (PLAs). Google has decided to make significant changes to PLAs to make them
New Marketplace: More Categories, More Listings, and More Facebook
Facebook launched its very own peer-to-peer selling platform in October last year. Marketplace, as it is known, is already being called a “Craigslist-Killer”. Whether it will kill Craigslist or not is yet to be seen, but what is clear is that Facebook is not leaving any stone unturned to make Marketplace a hit. With the basics already in place, Facebook
5 Ways to Increase E-Commerce Sales That Work!
Congratulations for getting your e-commerce website up and running. You’re now ready for business! But now you’ve just ran into a new hurdle, how are you going to get customers? Not only that, but how are you going to get sales that will bring back your ROI? This is where Avenue180 comes into play. We’ve helped a whole heap of
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